![]() ![]() ![]() The more expertly you are able to integrate both short and long-tail keywords into the content on a website, the higher the search engine matrix will rank you. To marketing professionals, these search terms are known as "keywords." Of course, no matter what you search for, Google and all search engines will produce potentially hundreds of pages that contain the string of words you've entered. They're seeking out businesses just like every other modern person: they're using search engines. ![]() These days, prospective customers aren't flipping through the yellow pages of telephone books or wandering down Main Street to window-shop. ![]()
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